Protecting your online privacy is tough—but here's a start — | GLOBAL TECHNOLOGY XYZ | Scoop.it
Many decisions that affect your life are now dictated by the interpretation of your data profile rather than personal interactions. And it’s not just about advertising banners influencing the brand of the soap you buy—the same mechanics of profiling users and targeting messages apply to political campaigns and visa applications as much as supermarket metrics. When advertising looks like news and news look like entertainment, all types of content are profiled on the basis of your data.

So what story does your data tell about you?